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Branding for a craft beer bar based in the popular Northern Quarter district of Manchester  

Drawing Inspiration from a 1924 French Art Deco sculpture and bookend the brief was to create a brand that had a classical heritage feel while also being eclectic and contemporary.

The brand colour palette is inspired by the exterior of the building with its distinctive pink stonework.

Upon finalising all concepts a logo and assets pack along with brand guidelines PDF was created so all suppliers and employees know how to use them correctly along with references for colours and fonts.

It was then time to role out the touchpoints in time for the bars launch event. This including designing a feature length wall mural, posters, bar menu cards and various wall and window graphics and way finding.

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